HabitHero
Health
Working with our employer partners, a UX Design Agency to create a booking flow for a medical app. I was the team lead during week one, which focused on brief analysis, discovery research and defining user needs.
Role
Title and responsibility
Independent or part of a team
Other stakeholders: Product managers, developers, researchers, etc.
e.g. Lead UX Designer responsible for research, wire framing, prototyping, usability testing
Goals and Success Metrics
Business Goals
User Goals
How was success measured?
e.g. increase completion rate
reduce user errors
improve customer satisfaction scores
Timeline and scope
Duration of project
Project contraints
Platforms involved (web, mobile, tablet, wearables etc.
Research
Methods used (interviews, surveys, analytics, usability testing.)
Key insights discovered
How research influenced decisions.
Problem Statement
Clear articulation of the challenges
User pain points
Business impact
e.g. "users struggled other review order details during check out leading to confusion and drop offs"
Design Process
Information Architecture
User Flows
Wireframes
Prototypes
Design Iterations
(include visuals where possible)
Key Design Decisions
Important designs you made
Trade offs considered
Rationale behind solutions
Testing and validation
How concepts were tested
Feedback received
Changes made based on findings
Final Solutions
Screenshots or mock ups
`Overview of the final experience
Core features and improvements
Outcomes and Impact
Quantitive results (preferred)
Conversion increase
Task completion improvement
Reduced support tickets
Qualitative results
User feedback
Stakeholder feedback
e.g "check out completion increased by 18%, and usability testing showed a 35% reduction in task errors."
Reflection
What worked well
Challenges faced
What would improve a future iteration
Key lessons learned